More great news for South Pacific Elixirs and lovers of Taki Mai kava shots recently.
Kava was featured at an Australian Centre for Agricultural Research (ACIAR) show held in Fiji at the end of June. This provided more great exposure for our favourite South Pacific crop, as well as educating the audience about the safety and health benefits of commercial kava.
South Pacific Elixirs was proud to help out at the kava stall, giving attendees the opportunity to access kava research information, discover some of the potential health benefits of kava, and to taste a range of Taki Mai kava supplements.
The PARDI workshop and market day
The Australian Centre for International Agricultural Research (ACIAR) marked the completion of the first phase of its Pacific Agribusiness Research for Development Initiative (PARDI) with a two-day Impact Workshop and Market Day on Monday 29th and Tuesday 30th June 2015, held at the Hotel Novotel Suva Lami Bay, in Fiji.
PARDI has been working since 2010 to understand the factors that contribute to successful agribusiness development in the rural and coastal communities of the South Pacific region.
The initiative encourages the sharing and adaptation of research, and supports supply-chain and market-driven research in the forestry, fisheries and crops sectors; kava of course falls into the latter area and is of particular interest because of its benefits to poor, rural communities in the region.
The workshop included a series of presentations highlighting the technical outcomes and implications of PARDI research projects. The market day featured interactive stalls showcasing some of PARDI’s products and successes in agribusiness research.
What did they say about Kava?
Kava was one of the featured crops along with breadfruit, taro, papaya, and high value vegetables. Here is how the PARDI brochure introduced kava:
Kava (Piper methysticum – ‘intoxicating pepper’) has been a ceremonial drink in the Pacific since time immemorial, and is noted for its calming and soporific effects. These effects are becoming more widely known and sought after by the global health supplements market, where kava is seen as an alternative to sleeping pills and other prescription medicines. A recent announcement by a German court to overturn a long-standing ban on kava sales is likely to fuel consumer demand for kava. The ACIAR/PARDI Impact Workshop and Market Day will give you the chance to experience the benefits of kava and learn how research and development will support its development as a high-quality kava extract to secure and maintain markets.
Why Taki Mai kava?
As the makers of Taki Mai kava supplements, South Pacific Elixirs has been working with PARDI on the development of a mass propagation system for elite varieties of kava since 2014.
This project aims to support the development of a rapid propagation system for clean planting material that remains disease-free, and provides the foundation for successful commercial kava enterprises.
Kava dieback is soft rot that can be a serious problem in many countries in the Pacific, sometimes completely wiping out production; our work with PARDI helps to eliminate this danger from our elite varieties and in doing so we hope to raise the bar for kava quality across the region and provide the gold standard for export-quality kava.
Collaboration with PARDI is another step along this path.